Bollywood Stars Taking Charge of Their Entrepreneurial Ventures

These Bollywood stars have built business empires alongside their film careers 

Mumbai (Anil Bedag): Success in Bollywood is no longer measured solely by box-office collections or the popularity of films. Today, several film stars are not only making a mark in front of the camera but are also establishing themselves in the world of business. While some have ventured into fashion and beauty brands, others have chosen the fitness and healthcare sectors. A few have also entered the startup and social-impact space. Here is a look at some Bollywood actors who have moved beyond the silver screen to build their entrepreneurial identities.

Alia Bhatt – Ed-a-Mamma

Alia Bhatt entered the business world in 2020 with her children’s clothing brand, Ed-a-Mamma. The brand focuses on clothing for children, with an emphasis on natural materials and the concept of sustainable fashion. Through this venture, Alia has explored a business segment that connects with the changing preferences of today’s younger consumers, while continuing her journey in the entertainment industry.

Katrina Kaif – Kay Beauty 

Katrina Kaif entered the beauty and cosmetics industry with Kay Beauty in 2019. The brand combined celebrity popularity with beauty products to create its own identity in the market. According to available information, Kay Beauty has expanded to more than 300 retail stores and over 1,600 cities. Its journey highlights how building and expanding a celebrity-led brand requires not just star power but also an understanding of consumer preferences and a well-defined brand strategy.

Hrithik Roshan – HRX

Hrithik Roshan has established a strong presence in the fitness and active-lifestyle space through HRX. The brand, which is associated with activewear and fitness gear, focuses on discipline, energy and a healthy lifestyle. Hrithik’s own fitness image has also played a role in strengthening the brand’s identity among consumers.

Kunal Kapoor – Ketto and MetaGo Health 

Kunal Kapoor’s entrepreneurial journey has taken a somewhat different path. He co-founded Ketto with Varun Sheth and Zaheer Adenwala. The crowdfunding platform has focused on raising funds for social and medical needs, and claims to have facilitated fundraising of more than $150 million. With MetaGo Health, launched in July 2026, Kunal has further expanded his entrepreneurial journey into the health-tech sector.

Ranveer Singh – SuperYou 

Ranveer Singh is known for portraying diverse characters on screen, but he has also begun making his presence felt in the business world. He is the co-founder of SuperYou, a protein-snacking bar brand. The brand aims to offer health-conscious consumers snacking options that focus on balancing taste and nutrition.

The combination of Bollywood and business reflects the changing mindset within the entertainment industry. For these stars, popularity in front of the camera is increasingly opening doors to brand building and entrepreneurship behind the scenes. After achieving stardom in films, these artists are now exploring ways to extend their names, experience and vision into different business sectors. As a result, the story of Bollywood success today extends beyond cinema halls to boardrooms, brands and the world of startups.

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